Delivering next-gen customer communication in Insurance
Since a long time ago, the insurance industry has been adapting to digital change in different ways. We’ve seen the start of the rise of new business models and a blurring of the lines between insurers, brokers, and managing general agents, who used to be very different from each other. One reason for the move […]
How does a lack of relevant and timely communication affect enterprises?
When a business’s ways of talking to customers don’t work, it misses out on valuable feedback from those customers. When a business leader knows how important it is to communicate well with customers, he is more likely to want to fix any weak policies or practices the company has when it comes to communicating with […]
Transforming insurance customer experience through communication platforms
Customers who have more freedom want to get value, personalized care, and real-time communication through the channel of their choice. Because of digital transformation, the way businesses interact with their customers is changing. But insurance companies don’t have a unified way of communicating because they use old systems, have complicated internal processes, and have data […]
Predicting the future in the CCM space
Customer communications management (CCM) is an industry that has been around for a long time. Companies invested in platforms that let them send mission-critical business and customer communications to a large number of people. This is because companies needed to be able to send communications that were both compliant and very personalized. This need came […]
Creating a better customer experience with behavioral design
Today’s business world is very competitive, so companies must develop new ways to stand out from their competitors and offer better customer service. Behavioral design is one way to reach this goal. Behavioral design is the process of making products, services, and experiences that customers are more likely to use and value. With this method, […]
‘Design for emotion’ in customer communications
When designing with emotion, you are communicating with your target audience. It is possible to make communication easier if one predicts how users will engage with a product and how they will feel about it. When we interact with the various things in our environment, we are meant to experience a wide range of emotions. […]
Top 10 AI-based document generation software
Once merely a buzzword, “AI” has rapidly evolved into an indispensable component of our daily lives, penetrating every facet of the business world. Whether you find yourself embarking on an internship, leading an organization as the CEO, running a small business, or managing a billion-dollar enterprise, AI’s impact has spanned across all individuals and industries. […]
What is transactional email? What is it used for?
Transactional emails are those that are sent in response to something a user does on a website or app. They are usually sent to one user at a time and have information or content that is only for that user. Examples include: Emails for resetting the password Emails sent upon account creation Welcome email confirmations […]
Simplify Your Work with Document Automation Software
“We are at the dawn of a new era, where the intelligent cloud and the intelligent edge will shape the next phase of innovation.” – Satya Nadella (CEO of Microsoft) Today, where time is crucial and getting things done efficiently is top priority, simplifying complicated workflows has become more important than ever. Have you been […]
Automated copywriting: Can it reduce the cost of email generation?
In digital communication, one revolutionary leap that has caught the attention of marketers and businesses alike is the advent of AI-powered automated copywriting for email generation. Email marketing is crucial for nurturing your potential customers and keeping them interested in what you offer. However, the success of your email campaigns heavily relies on the quality […]