Checklist to evaluate your current communication strategy
As a communications strategist, I have to face the fact that most communication strategies fail, which means they are never used. Even so, my experience shows that a good communications strategy, especially one that is made through a lot of collaboration, has the potential to make a huge difference in how an organization does. Because […]
Evolution of customer communication
CCM and Customer Experience The customer communications industry is always changing to meet the needs of consumers who want accurate and up-to-date information right away. Customer communication management, also known as CCM, has changed quickly in recent years and become a multichannel reality in order to reach this goal. In the past, customer communications were […]
Improving efficiency in the contract creation process
Contracts are the legal basis for all of the business interactions between a company and its customers, partners, and suppliers, among other parties. Even so, the process is often marked by a slow pace and an inefficient use of resources. Importance of managing contracts Contract management is the process of keeping track of all the […]
Capabilities of document generation software in 2023
If you are a programmer, you might be looking for a way to make the people who use the program you made more productive. One of the most effective best practices is to use software for document automation, which makes it easy and quick to make electronic documents. What is document automation software? Document automation is […]
How to create email newsletters that sell in 2023?
As a business owner, sending out an email newsletter is an important part of your overall marketing plan. This part could help you make more sales in the future. If a visitor to your website thinks the price of your product is too high, sending them an email with a discount may convince them to buy it. […]
5 Best transactional email service in 2023
Transactional emails are a chance that isn’t being taken full advantage of because they are often one of the first emails a customer or subscriber gets from you, and a very high percentage of people open them. a lot more than how often marketing emails are sent. When an order is confirmed, a welcome email is […]
Delivering next-gen customer communication in Insurance
Since a long time ago, the insurance industry has been adapting to digital change in different ways. We’ve seen the start of the rise of new business models and a blurring of the lines between insurers, brokers, and managing general agents, who used to be very different from each other. One reason for the move […]
How does a lack of relevant and timely communication affect enterprises?
When a business’s ways of talking to customers don’t work, it misses out on valuable feedback from those customers. When a business leader knows how important it is to communicate well with customers, he is more likely to want to fix any weak policies or practices the company has when it comes to communicating with […]
Transforming insurance customer experience through communication platforms
Customers who have more freedom want to get value, personalized care, and real-time communication through the channel of their choice. Because of digital transformation, the way businesses interact with their customers is changing. But insurance companies don’t have a unified way of communicating because they use old systems, have complicated internal processes, and have data […]
Predicting the future in the CCM space
Customer communications management (CCM) is an industry that has been around for a long time. Companies invested in platforms that let them send mission-critical business and customer communications to a large number of people. This is because companies needed to be able to send communications that were both compliant and very personalized. This need came […]